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Investment Recommendations

Targeted investment recommendations for Walgreens, aimed at boosting brand interest, strengthening market presence, and accelerating brand growth.
Category Description Markets
Defend Brand Interest
Markets with high brand interest showing decline
12 DMAs
Emerging Market
Smaller markets showing strong growth potential
2 DMAs
High Growth Priority
Large markets showing strong consistent growth
36 DMAs
Maintain & Optimize
Stable markets with consistent performance
2 DMAs
Monitor & Maintain
All other markets
159 DMAs 50 States

Brand Insights

Brand Insights reveal Walgreens’s brand interest across U.S. regions, highlighting growth opportunities, market trends, and strategic focus areas.
Walgreens shows strong performance with 38.2% average growth across 51 markets (31.7% avg brand interest), with positive growth in 51 of 51 markets
Top performing markets for Walgreens demonstrate exceptional results in Delaware (+57.1% growth, 33.0% brand interest, +12.0% brand interest change), Vermont (+52.9% growth, 26.0% brand interest, +9.0% brand interest change), and Michigan (+44.4% growth, 26.0% brand interest, +8.0% brand interest change)
Walgreens has 44 markets with high growth (>15%), 7 markets with moderate growth (5-15%), 0 stable markets (0-5%), and 0 declining markets
Notable high-growth markets for Walgreens include Alabama (+42.1% growth, 27.0% brand interest), Arizona (+40.0% growth, 28.0% brand interest), and Arkansas (+20.9% growth, 52.0% brand interest)

Competitive Insights

Competitive Insights analyze vast market data to pinpoint high-competition regions in the Pharmacies industry.

For Walgreens, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
Walgreens leads category performance with 38.2% average brand interest growth, particularly strong in Alabama (+42.1%, 27.0% brand interest), Arizona (+40.0%, 28.0% brand interest), and Arkansas (+20.9%, 52.0% brand interest)
In high-growth markets, Walgreens maintains an average brand interest of 27.8% with consistent performance across 44 markets
Walgreens shows strong momentum with 38.2% average brand interest growth across key markets: Rhode Island (+100.0% growth, +5.0% brand interest), Hawaii (+81.8% growth, +9.0% brand interest), and District of Columbia (+75.0% growth, +3.0% brand interest)
Walgreens captured additional brand interest in 51 markets, averaging +7.0% brand interest growth in key growth markets

Investment Recommendations

For Q2 and Q3 2025

Strategic recommendations for Walgreens in the Pharmacies category, highlighting market opportunities and potential growth areas.

Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.

Defend Brand Interest

Markets with high brand interest showing decline
12 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Oklahoma City OK 631,839 33.0% +32.0% -29.8%
Greensboro-High Point-Winston Salem NC 628,975 20.0% +66.7% -31.0%
Louisville KY 612,910 32.0% +23.1% -31.9%
Albuquerque-Santa Fe NM 612,638 60.0% +27.7% -13.0%
New Orleans LA 584,044 37.0% +37.0% -21.3%
Memphis TN 547,706 47.0% +23.7% -21.7%
Buffalo NY 537,294 34.0% +54.6% -12.8%
Mobile AL-Pensacola (Ft. Walton Beach) FL 500,353 24.0% +26.3% -35.1%

Emerging Market

Smaller markets showing strong growth potential
2 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Lima OH 58,548 36.0% +71.4% +44.0%
Ottumwa IA-Kirksville MO 39,381 65.0% +44.4% +1.6%

High Growth Priority

Large markets showing strong consistent growth
36 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
New York NY 6,567,593 14.0% +40.0% -36.4%
Los Angeles CA 4,962,377 12.0% +50.0% -33.3%
Chicago IL 3,081,097 40.0% +17.7% -27.3%
Dallas-Ft. Worth TX 2,585,309 17.0% +30.8% -37.0%
Atlanta GA 2,277,873 16.0% +45.5% -36.0%
Houston TX 2,266,381 24.0% +41.2% -33.3%
San Francisco-Oakland-San Jose CA 2,204,229 21.0% +31.3% -34.4%
Phoenix AZ 1,818,040 26.0% +36.8% -31.6%

Maintain & Optimize

Stable markets with consistent performance
2 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Idaho Falls-Pocatello ID 121,491 84.0% +6.3% -2.3%
North Platte NE 12,546 100.0% +0.0% +0.0%

Monitor & Maintain

All other markets
159 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Philadelphia PA 2,642,616 10.0% +66.7% -37.5%
Washington DC (Hagerstown MD) 2,224,748 9.0% +50.0% -35.7%
Boston MA-Manchester NH 2,206,762 10.0% +42.9% -37.5%
Indianapolis IN 1,026,188 10.0% +42.9% -37.5%
San Diego CA 940,959 8.0% +60.0% -33.3%
Hartford & New Haven CT 862,036 11.0% +57.1% -38.9%
Harrisburg-Lancaster-Lebanon-York PA 656,472 3.0% +50.0% -40.0%
Providence RI-New Bedford MA 564,315 9.0% +80.0% -35.7%

Brand Insights

Brand Insights for Walgreens in the Pharmacies category provide in-depth analysis of the brand's performance, market positioning, and growth opportunities.

These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
Walgreens shows strong performance with 35.3% average growth across 208 markets (33.9% avg brand interest), with positive growth in 205 of 208 markets
Top performing markets for Walgreens demonstrate exceptional results in Greenville-New Bern-Washington NC (+79.0% growth, 34.0% brand interest, +15.0% brand interest change), Alpena MI (+78.6% growth, 100.0% brand interest, +44.0% brand interest change), and Lima OH (+71.4% growth, 36.0% brand interest, +15.0% brand interest change)
Walgreens has 180 markets with high growth (>15%), 20 markets with moderate growth (5-15%), 6 stable markets (0-5%), and 2 declining markets
Notable high-growth markets for Walgreens include Abilene-Sweetwater TX (+19.2% growth, 31.0% brand interest), Albany GA (+25.0% growth, 20.0% brand interest), and Albany-Schenectady-Troy NY (+55.6% growth, 14.0% brand interest)
Walgreens maintains strong brand interest positions in key markets: Great Falls MT (32.0% brand interest, -1.0% change), Twin Falls ID (57.0% brand interest, -1.0% change), and Abilene-Sweetwater TX (31.0% brand interest, +5.0% change)
Walgreens shows positive brand interest momentum in 205 markets, notably in Abilene-Sweetwater TX (+5.0% brand interest), Albany GA (+4.0% brand interest), Albany-Schenectady-Troy NY (+5.0% brand interest)
Walgreens demonstrates strong market momentum with combined growth and brand interest gains in key markets: Abilene-Sweetwater TX (+19.2% growth, +5.0% gain, 31.0% current brand interest), Albuquerque-Santa Fe NM (+27.7% growth, +13.0% gain, 60.0% current brand interest), and Alexandria LA (+21.2% growth, +7.0% gain, 40.0% current brand interest)
Walgreens successfully defends strong market positions while maintaining brand interest growth in Abilene-Sweetwater TX (maintained 31.0% brand interest, +19.2% growth), Albuquerque-Santa Fe NM (maintained 60.0% brand interest, +27.7% growth), and Alexandria LA (maintained 40.0% brand interest, +21.2% growth)
In medium markets, Walgreens shows strong growth with notable brand interest: Albany-Schenectady-Troy NY (+55.6% growth, 14.0% brand interest) and Albuquerque-Santa Fe NM (+27.7% growth, 60.0% brand interest)
In small markets, Walgreens shows strong growth with moderate brand interest: Great Falls MT (-3.0% decline, 32.0% brand interest) and Twin Falls ID (-1.7% decline, 57.0% brand interest)
Walgreens maintains dominant market position with >35% brand interest in key markets: Twin Falls ID (57.0% brand interest, -1.7% change) and Albuquerque-Santa Fe NM (60.0% brand interest, +27.7% change)
Walgreens achieves significant brand interest gains in Abilene-Sweetwater TX (+5.0% brand interest growth, now at 31.0%) and Albany-Schenectady-Troy NY (+5.0% brand interest growth, now at 14.0%)
Walgreens shows accelerating brand interest growth in Abilene-Sweetwater TX (+19.2% growth, 31.0% brand interest) and Albany GA (+25.0% growth, 20.0% brand interest)
Walgreens demonstrates emerging brand interest strength in Albany-Schenectady-Troy NY (+55.6% growth, 14.0% brand interest) and Atlanta GA (+45.5% growth, 16.0% brand interest)
Walgreens maintains stable brand interest performance in mature markets: Great Falls MT (-3.0% decline, 32.0% brand interest) and Twin Falls ID (-1.7% decline, 57.0% brand interest)
Walgreens faces growth challenges in historically strong markets: Great Falls MT (-3.0% decline, 32.0% brand interest) and Twin Falls ID (-1.7% decline, 57.0% brand interest)

Competitive Insights

Competitive Insights showcase how Walgreens performs against competitors across different markets. These insights are generated by analyzing competitive performance data across hundreds of thousands of data points.

Each insight highlights specific market opportunities and challenges where Walgreens can focus its competitive strategy.
Walgreens shows market leadership with 35.3% average brand interest growth and notable strength in Abilene-Sweetwater TX (+19.2%, 31.0% brand interest), Albany GA (+25.0%, 20.0% brand interest), and Albany-Schenectady-Troy NY (+55.6%, 14.0% brand interest)
In high-growth markets, Walgreens maintains an average brand interest of 29.8% with consistent performance across 180 markets
Walgreens shows strong momentum with 35.3% average brand interest growth across key markets: Johnstown-Altoona PA (+150.0% growth, +3.0% brand interest), Lafayette IN (+85.7% growth, +6.0% brand interest), and Providence RI-New Bedford MA (+80.0% growth, +4.0% brand interest)
Walgreens captured additional brand interest in 200 markets, averaging +7.3% brand interest growth in key growth markets
Walgreens maintains market dominance with an average 48.2% brand interest across key markets: Abilene-Sweetwater TX (31.0% brand interest, +19.2% growth), Albuquerque-Santa Fe NM (60.0% brand interest, +27.7% growth), and Alexandria LA (40.0% brand interest, +21.2% growth)
Walgreens dominates in 205 of 207 key battleground markets against CVS, notably in Abilene-Sweetwater TX (69.0% vs 31.0% brand interest), Albany GA (80.0% vs 20.0% brand interest), and Albany-Schenectady-Troy NY (86.0% vs 14.0% brand interest)
Walgreens successfully defends market leadership positions while maintaining brand interest growth in Abilene-Sweetwater TX (maintained 31.0% brand interest, +19.2% growth), Albuquerque-Santa Fe NM (maintained 60.0% brand interest, +27.7% growth), and Alexandria LA (maintained 40.0% brand interest, +21.2% growth)
Walgreens emerges as competitive challenger to CVS with superior brand interest growth rates in Abilene-Sweetwater TX (+19.2% vs -6.8% growth), Albany GA (+25.0% vs -4.8% growth), and Albany-Schenectady-Troy NY (+55.6% vs -5.5% growth)
CVS demonstrates competitive strength with 201 high brand interest markets and 0 high-growth markets, notably in Abilene-Sweetwater TX (69.0% brand interest, -6.8% growth), Albany GA (80.0% brand interest, -4.8% growth), and Albany-Schenectady-Troy NY (86.0% brand interest, -5.5% growth)
Walgreens demonstrates competitive strength with 123 high brand interest markets and 180 high-growth markets, notably in Great Falls MT (32.0% brand interest, -3.0% growth), Twin Falls ID (57.0% brand interest, -1.7% growth), and Abilene-Sweetwater TX (31.0% brand interest, +19.2% growth)
Major market competition: CVS and Walgreens show significant brand interest performance differences in key markets: Atlanta GA (CVS: -5.6%, Walgreens: +45.5%) and Baltimore MD (CVS: -5.7%, Walgreens: +41.7%)
Close brand interest competition between CVS and Walgreens in Columbia-Jefferson City MO (48.0% vs 52.0%) and Denver CO (50.0% vs 50.0%)
Walgreens maintains strong brand interest position in key markets: Austin TX (27.0% brand interest, +58.8% growth), Birmingham AL (24.0% brand interest, +60.0% growth), and Chicago IL (40.0% brand interest, +17.6% growth)
CVS shows market leadership with 18.5% average brand interest growth and notable strength in Abilene-Sweetwater TX (+16.9%, 69.0% brand interest), Albuquerque-Santa Fe NM (+29.0%, 40.0% brand interest), and Anchorage AK (+60.0%, 40.0% brand interest)
In high-growth markets, CVS maintains an average brand interest of 54.8% with consistent performance across 99 markets
CVS shows strong momentum with 18.5% average brand interest growth across key markets: Marquette MI (+118.8% growth, +19.0% brand interest), Watertown NY (+96.4% growth, +27.0% brand interest), and Twin Falls ID (+87.0% growth, +20.0% brand interest)

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What You'll Get:

Market Performance Insights
Comprehensive brand insights for Walgreens to help you understand your current performance and uncover hidden opportunities.
Competitive Landscape
Detailed benchmarking against top competitors so you can spot gaps, trends, and areas to dominate.
Growth Opportunities
Tailored, data-backed strategies designed to drive faster, smarter expansion across key markets.
Multi-Channel Marketing Integration
Seamless support across 14+ digital channels - including Search, Social, Display, Email, Video, TV/CTV, Audio, and more - to unify and scale your campaigns effectively.
Actionable Recommendations
You won't just get data - you'll get clear next steps to improve ROI and outpace the competition.